Privacy policy

Introduction and Contact Details of the Controller

  1. 1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.
    1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Rolf Beck, Rolf Beck E-Commerce, Feldbergstraße 17, 65760 Eschborn, Germany, email: liam.business01@web.de. The controller responsible for processing personal data is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

  2. Data Collection When Visiting Our Website
    When using our website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the page server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website

  • Date and time at the moment of access

  • Amount of data sent in bytes

  • Source/reference from which you accessed the page

  • Browser used

  • Operating system used

  • IP address used (if applicable: in anonymized form)
    Processing is carried out in accordance with Art. 6 (1) lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of unlawful use.

  1. Cookies
    In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while others remain on your device for a longer period and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of your web browser’s cookie settings.
    If personal data is also processed by individual cookies used by us, processing is carried out in accordance with Art. 6 (1) lit. b GDPR either for the performance of the contract, in accordance with Art. 6 (1) lit. a GDPR in the case of consent given, or in accordance with Art. 6 (1) lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
    You can configure your browser so that you are informed about the setting of cookies and can decide individually on their acceptance or exclude the acceptance of cookies for certain cases or in general.
    Please note that if cookies are not accepted, the functionality of our website may be limited.

  2. Contacting Us
    When contacting us (e.g. via contact form or email), personal data is processed exclusively for the purpose of handling and responding to your request and only to the extent necessary for this purpose.
    The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 (1) lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1) lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

  3. Data Processing When Opening a Customer Account
    In accordance with Art. 6 (1) lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required for opening an account in the input mask of the corresponding form on our website.
    Deletion of your customer account is possible at any time and can be carried out by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted provided that all contracts concluded via it have been fully processed, no statutory retention periods oppose this, and we have no legitimate interest in further storage.

  4. Use of Customer Data for Direct Advertising
    Shopping Cart Reminders by Email
    In the event that you abandon your purchase with us before completing the order, you have the option of receiving a one-time reminder by email of the contents of your virtual shopping cart.
    The only mandatory information required to send this reminder is your email address. Providing additional data is voluntary and may be used to address you personally. For sending emails, we use the so-called double opt-in procedure, which ensures that you only receive a notification once you have expressly confirmed your consent by activating a verification link sent to the specified email address.
    By activating the confirmation link, you grant us your consent to use your personal data in accordance with Art. 6 (1) lit. a GDPR for sending a shopping cart reminder. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your email address at a later time. The data collected by us when registering for our email notification service is used strictly for a specific purpose.
    You can unsubscribe from shopping cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your email address will be deleted immediately from our distribution list for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

  5. Data Processing for Order Processing
    7.1 To the extent necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) lit. b GDPR.
    If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order in order to inform you personally within the scope of our statutory information obligations in accordance with Art. 6 (1) lit. c GDPR. Your contact data will be used strictly for notifications about updates owed by us and will only be processed by us to the extent necessary for the respective information.
    To process your order, we also work with the following service provider(s) who support us in whole or in part in fulfilling concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
    7.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We pass on your name as well as your delivery address and, if necessary for delivery, your telephone number exclusively for the purpose of delivering goods in accordance with Art. 6 (1) lit. b GDPR to a shipping partner selected by us.
    7.3 Use of Payment Service Providers (Payment Services)

  • Apple Pay
    If you choose the payment method “Apple Pay” of Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, payment processing is carried out via the “Apple Pay” function of your device operated with iOS, watchOS or macOS by debiting a payment card stored with “Apple Pay”. Apple Pay uses security features integrated into the hardware and software of your device to protect your transactions. To authorize a payment, it is therefore necessary to enter a code previously set by you and to verify it using the “Face ID” or “Touch ID” function of your device.
    For the purpose of payment processing, the information you provide during the order process along with information about your order is transmitted to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before transmitting the data to the payment service provider of the payment card stored in Apple Pay for processing the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific dynamic security code to the originating website to confirm payment success.
    If personal data is processed during the described transmissions, processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.
    Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was successfully completed. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve “Apple Pay” and other Apple products and services.
    If you use Apple Pay on iPhone or Apple Watch to complete a purchase you made via Safari on Mac, the Mac and the authorization device communicate via an encrypted channel on Apple servers. Apple does not process or store any of this information in a format that can identify you personally. You can disable the ability to use Apple Pay on your Mac in your iPhone settings. Go to “Wallet & Apple Pay” and deactivate “Allow Payments on Mac”.
    Further information on data protection with Apple Pay can be found at the following internet address: https://support.apple.com/de-de/HT203027

  • Google Pay
    If you choose the payment method “Google Pay” of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment processing is carried out via the “Google Pay” application of your mobile device operated with at least Android 4.4 (“KitKat”) and equipped with an NFC function by debiting a payment card stored with Google Pay or a payment system verified there (e.g. PayPal). To authorize a payment via Google Pay exceeding €25.00, it is necessary to unlock your mobile device beforehand using the respective verification measure (such as facial recognition, password, fingerprint or pattern).
    For the purpose of payment processing, the information you provide during the order process along with information about your order is transmitted to Google. Google then transmits your payment information stored in Google Pay in the form of a one-time transaction number to the originating website, which is used to verify a completed payment. This transaction number does not contain any information about the actual payment data of your payment methods stored with Google Pay but is created and transmitted as a one-time valid numerical token. For all transactions via Google Pay, Google acts only as an intermediary for processing the payment. The execution of the transaction takes place exclusively between the user and the originating website by debiting the payment method stored with Google Pay.
    If personal data is processed during the described transmissions, processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) lit. b GDPR.
    Google reserves the right to collect, store and evaluate certain transaction-specific information for each transaction carried out via Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the purchased goods or services provided by the merchant, photos you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction and, if applicable, the offer associated with the transaction.
    According to Google, this processing is carried out exclusively in accordance with Art. 6 (1) lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data, and optimization and maintenance of the functionality of the Google Pay service.
    Google also reserves the right to combine the processed transaction data with further information collected and stored by Google when using other Google services.
    The Google Pay terms of use can be found here:
    https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de
    Further information on data protection with Google Pay can be found at the following internet address:
    https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de

  • PayPal
    On this website, one or more online payment methods of the following provider are available: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
    If you select a payment method of the provider in which you make advance payment, your payment data provided during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
    If you select a payment method in which we make advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, data on an alternative payment method).
    In order to safeguard our legitimate interest in determining your creditworthiness in such cases, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 (1) lit. f GDPR. Based on the personal data you provide as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you selected can be granted with regard to payment and/or default risks.
    The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things but not exclusively, are included in the calculation of the score values.
    You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

  • Shopify Payments
    On this website, one or more online payment methods of the following provider are available: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland
    If you select a payment method of the provider in which you make advance payment (e.g. credit card payment), your payment data provided during the order process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6 (1) lit. b GDPR. In this case, your data will be passed on exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

  1. Retargeting/Remarketing and Conversion Tracking
    Meta Pixel with Advanced Data Matching
    Within our online offering, we use the service "Meta Pixel" of the following provider in advanced data matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")
    If a user clicks on an advertisement placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter with the help of "Meta Pixel". This URL parameter is then entered into the user's browser after redirection by a cookie set by our linked page itself. In addition, this cookie collects specific customer data such as the email address, which we collect on our website linked to the Facebook or Instagram advertisement during processes such as purchase completions, account logins or registrations (advanced data matching). The cookie is then read and enables the transmission of data, including specific customer data, to Meta.
    We use "Meta Pixel" with advanced data matching to make our advertisements (so-called "Ads") on Facebook and/or Instagram more effective and to ensure that they correspond to users’ interests or have certain characteristics (e.g. interests in certain topics or products determined based on the websites visited) that we transmit to Meta (so-called "Custom Audiences").
    In addition, we analyze the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an advertisement (conversion). Compared to the standard version of "Meta Pixel", the advanced data matching function helps us to better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.
    All transmitted data is stored and processed by Meta so that an assignment to the respective user profile is possible and Meta can use the data for its own advertising purposes in accordance with Meta's data usage policy (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place advertisements on and outside of Facebook.
    All processing described above, in particular the setting of cookies for reading information on the device used, is only carried out if you have given us your express consent in accordance with Art. 6 (1) lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.
    We have concluded a data processing agreement with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.
    The information generated by Meta is usually transmitted to a Meta server and stored there; in this context, it may also be transferred to servers of Meta Platforms Inc. in the USA.
    For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision of the European Commission.

  2. Rights of the Data Subject
    9.1 The applicable data protection law grants you the following rights vis-à-vis the controller regarding the processing of your personal data (rights of access and intervention), whereby reference is made to the stated legal basis for the respective requirements:

  • Right of access pursuant to Art. 15 GDPR;

  • Right to rectification pursuant to Art. 16 GDPR;

  • Right to erasure pursuant to Art. 17 GDPR;

  • Right to restriction of processing pursuant to Art. 18 GDPR;

  • Right to notification pursuant to Art. 19 GDPR;

  • Right to data portability pursuant to Art. 20 GDPR;

  • Right to withdraw consent given pursuant to Art. 7 (3) GDPR;

  • Right to lodge a complaint pursuant to Art. 77 GDPR.
    9.2 RIGHT TO OBJECT
    IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.
    IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.
    IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.
    IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

  1. Duration of Storage of Personal Data
    The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – where applicable – additionally by the respective statutory retention period (e.g. commercial and tax law retention periods).
    When processing personal data on the basis of explicit consent in accordance with Art. 6 (1) lit. a GDPR, the data concerned is stored until you revoke your consent.
    If there are statutory retention periods for data processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 (1) lit. b GDPR, this data is routinely deleted after the retention periods expire, provided that it is no longer required for contract fulfillment or contract initiation and/or we have no legitimate interest in further storage.
    When processing personal data on the basis of Art. 6 (1) lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.
    When processing personal data for direct marketing purposes on the basis of Art. 6 (1) lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 (2) GDPR.
    Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Copyright Notice: This privacy policy was prepared by the specialist lawyers of IT-Recht Kanzlei and is protected by copyright (https://www.it-recht-kanzlei.de)

Status: 25/03/2026, 01:22:54